Affinitiv

Create Connected Customers for Life

Affinitiv is the largest provider of end-to-end, data-driven marketing and software solutions exclusively focused on the automotive customer lifecycle. At the forefront of this high-powered solutions suite is its most critical component, data, which is harnessed by our Customer Data Platform allowing for highly targeted, timely, and relevant communications throughout the customer journey. Our digital offerings – Search Engine Marketing, Display, Video, Google Shopping Ads, and Performance Max Ads – work to drive quality traffic to your website, onto your sales floor, into your service lane, and onto your ecommerce site.

  • As a Google Premier Partner, we’re recognized as a top 3% agency, selected for performance, spend, and certifications.
  • We’re 100% dedicated to automotive. We understand the industry, digital advertising, and dealer-centric marketing better than any other agency.
  • Our low-funnel sales approach focuses heavily on keywords that convert—saving you money while extending your reach.
  • We create strategic campaigns built around your store’s sales data and tailored to your location for peak success.

We’re your dedicated partner. If you don’t succeed, neither do we.

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Shopping Ads

Take a step beyond your normal retailing ads with Shopping Ads from Affinitiv. Our strategy combines our industry-leading targeting expertise with Google’s machine learning to maximize your eCommerce budget. These ads are designed to reach users across all devices, including mobile, desktop, and tablet by optimizing ad delivery in real- time. The Shopping ads help promote your online and local inventory, boost traffic to your website, and find better qualified leads. Reaching your customers has never been easier or more cost-effective.


Performance Max Campaigns

As online shopping continues to evolve, now is the time to leverage Google’s machine learning to bridge the gap with your customers. Performance Max campaigns allow Affinitiv to do just that. We target users across all Google properties such as Search, Display, YouTube, Discover, Gmail, and Maps, as well as across all devices to serve ads to your qualified customers at the precise time in the buying journey in which they are ready to move forward with their purchase. This allows Affinitiv to hit the right user, at the right time, with the right message, all at a price per click to minimize cost while maximizing your return on investment.